Luster

Living between the centre of Aarschot and the Demer Valley

The context

What makes Luster a truly exceptional place to live in Aarschot?

On Willem Huveneerstraat in Aarschot, a site close to the city centre offers space for a new residential development. The location sits at the transition between the vibrant city and the green Demer valley. With Luster, the site gains a residential character with new build apartments. Shops, public transport and other daily amenities are just a short distance away. This project combines the convenience of the city centre with the peace and greenery of the surrounding nature.

Our answer

How does Luster combine architecture, light and energy efficiency?

The façades combine materials in soft tones with a varied rhythm of roof shapes and dormer windows. The living areas are oriented to the south-west, making the most of the natural light. Large windows give the apartments an open feel. For heating and cooling, Luster uses a geothermal system. The design aims for low energy consumption without compromising on comfort.

Together with

Who shapes the residential quality of Luster?

ION is responsible for the real estate development of Luster in Aarschot. POLO Architects handles the architectural design and develops the various residential buildings. The architects match the design and choice of materials to the surroundings.

Luster

Building on history, investing in the future

Welcome to Meyboom, a truly unique student residence in the heart of Brussels.
After more than a decade standing empty, the former headquarters of the Société Générale des Minérais enters a new chapter. Through the partnership between ION and Belfius Immo, this historic building is being transformed into a sustainable student residence offering 15 years of guaranteed rent via UCLouvain Saint-Louis Bruxelles.

Brussels is now home to over 137,000 students, but with a shortage of student rooms exceeding 10,000 and rising each year. Meyboom delivers a forward-looking response to this growing demand: modern rooms and studios in a beautifully restored building, full ownership and guaranteed income from day one.

Visit the project website

Info & contact

Location

Willem Huveneerstraat - 3200 Aarschot

Developed by

ION

Development model

Own initiative

Architect

POLO Architects

Status

Completed

Units

42

GFA

4,089 m²

Site

2,118 m²

Asset class

Multifamily

Prime location

In the heart of Brussels’ pentagon, surrounded by universities, shops and culture. UCLouvain Saint-Louis is just 250 metres away, with KU Leuven, Odisee and LUCA close by. Everything students need—study, relaxation and enjoyment—right at their fingertips.

Let to UCLouvain

The entire building is leased to UCLouvain Saint-Louis Brussels for 15 years. Investors benefit from guaranteed, indexed rental income from day one. Professional management ensures returns with complete peace of mind.

Historic building

A historic property dating from 1898, carefully restored with respect for its original character. The authentic façades and high ceilings remain, while the interior is completely renewed. This is how Brussels history finds a sustainable future.

A future-focused renovation project in the heart of Brussels

Meyboom repurposes an elegant building from 1898 on Zandstraat into a modern student residence with 220 units. The site offers student rooms ranging from 18 to 26 m² and studios between 25 and 47 m², all with private bathrooms and premium finishes.

The residence features 775 m² of communal spaces, including kitchens, study rooms and lounges, complemented by a green inner garden and a rooftop terrace with views across Brussels.

Thanks to the design by LOW Architecten, the building’s historic character is preserved while fully meeting today’s standards of comfort, energy efficiency and sustainability. Meyboom blends history with contemporary functionality — a place where students can live, study and connect in an inspiring environment.

The building on the corner of Zandstraat and Broekstraat exudes history. The stately facades are being carefully restored, while inside there is space for light, high-ceilinged rooms with plenty of daylight and contemporary comfort. A covered atrium makes way for an open courtyard garden – a green lung in the middle of the city.

Here, the past and the future meet: students live, study, and thrive in an inspiring environment that brings history and the future together.

Meyboom in figures

219 student rooms and 1 concierge’s apartment
Student rooms from 18 – 26 m²
Studios from 25 – 47 m²
All rooms and studios have private bathroom facilities

775 m² of communal spaces
Green inner garden and rooftop terrace with views over Brussels
Secure bicycle storage and full-time concierge for maintenance

A worry-free investment with guaranteed stability

Meyboom is the result of a sustainable partnership between ION, Belfius Immo and UCLouvain Saint-Louis Bruxelles. The project demonstrates how history, urban development and higher education can reinforce one another. By focusing on long-term letting and professional management, it creates a model that benefits both the city and its students.

Letting with confidence

The entire building is leased for fifteen years to UCLouvain Saint-Louis Bruxelles, a university with over 4,500 students and part of the KU Leuven network. This partnership not only offers continuity for the university, but also ensures that the building is used sustainably by the target group it was designed for. The collaboration highlights the shared ambition to create high-quality student housing in the heart of Brussels.

Professional and sustainable management

Meyboom is managed with the same care and expertise that ION and Belfius Immo bring to every project. All operational and administrative tasks are centralised, ensuring the building is run efficiently, transparently and sustainably. In this way, Meyboom remains a benchmark of collaboration, where quality, reliability and social value go hand in hand.

Once a showcase of industrial grandeur, this site is now reborn as a modern student residence. The imposing façades are preserved, but behind these historic walls lies a contemporary, sustainable living concept. Old structures give way to light, openness and connection. The history remains visible, while the building evolves to meet the needs of a new generation. Meyboom unites past and future in a single story of renewal and respect.

A partnership built on trust and a shared vision

The redevelopment of Meyboom is the result of a strong partnership between ION and Belfius Immo. Both partners share the same conviction: that true urban renewal is only sustainable when it respects the past and creates a future for people. With Meyboom, they are combining their expertise to give a historic building a new social purpose in the heart of Brussels.

ION contributes its experience in property development, architectural quality and sustainable construction, with an eye for detail and functionality.

Belfius Immo reinforces this with years of expertise in social real estate and financial structuring, ensuring that the project is not only aesthetically and technically strong, but also economically robust. Together, they demonstrate how public-private partnership can lead to projects that generate economic, social and cultural value.

This joint approach results in an innovative residential concept that connects heritage with education, sustainability and urban liveability. Meyboom is more than a renovation project: it is an example of how complementary partners are shaping the city of tomorrow, with respect for the past and confidence in what lies ahead.